SimplyAnalytics is a mapping, analytics, and data visualization application with 100,000+ data variables, including: demographics from the Decennial Census and the American Community Survey (ACS), consumer spending data from the Consumer Expenditure Survey, and D&B's Premium business directory providing access to over 25 million detailed US business profiles. MRI-Simmons LOCAL consumer behavior dataset is available, which provides data on over 8,000 brands, 450 categories, and psychographics. The Claritas PRIZM Premier marketing segmentation system enables users to understand lifestyle characteristics of households.
Answering questions using premium demographic, business, health, and marketing data has never been easier.
Note: Users will be able to log in as a Guest or create an account to save their work. SimplyAnalytics is designed for use on a laptop or desktop device.
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